Film Look of a Digital Movie
Film Look of a Digital Movie
Author(s): Ladislav Halama, Zora HudíkováSubject(s): Media studies, Visual Arts, Aesthetics, Film / Cinema / Cinematography, Globalization
Published by: Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie
Keywords: analog film; digital film; film look; media;
Summary/Abstract: The theoretical study aims to provide orientation in the field of knowledge about the impact of digital technologies on production and creative processes in film. The discoveries of recent years have completely changed the chain of audiovisual content production - from the beginning (its primary record) through the processing of the content to the presentation to the recipient. These changes have led creators to completely new creative practices and beneficiaries to change their habits in the perception of media content. We will also briefly outline the origins and benefits of technological milestones, such as the development of analog film, the emergence of electronic television media, the emergence of digital photography and digital film. We will also mention the changes that the film underwent as a material record from the form of a photographic image to the form of a digital record in the form of a numerical code. An important part of the discourse on film media in its digital form is a comparison of technical and perceptual specifics resulting from the change of media: i.e. the perception of a film image captured on film (celluloid) and an image captured by a digital camera recorded in digital format. In this context, the term "film look" was used - a set of technical-optical and aesthetic parameters that bring the quality of digital film as close as possible to the appearance of the film image. We will also try to characterize what alternatives exist in contemporary film production in the context of the expectations of creators of the possibilities of developing creativity in the creation and perception of film works.
Journal: Megatrendy a médiá
- Issue Year: 7/2020
- Issue No: 1
- Page Range: 529-543
- Page Count: 15
- Language: English