INSIGHTS INTO LANGUAGE DIVERSITY IN BUSINESS COMMUNICATION Cover Image

INSIGHTS INTO LANGUAGE DIVERSITY IN BUSINESS COMMUNICATION
INSIGHTS INTO LANGUAGE DIVERSITY IN BUSINESS COMMUNICATION

Author(s): Cristina Mihaela Zamfir
Subject(s): Language and Literature Studies, Gender Studies, Business Economy / Management, Communication studies, Sociolinguistics
Published by: Editura Universităţii de Vest din Timişoara / Diacritic Timisoara
Keywords: business exchanges; gender/register distinctions; high- and low-context communication; language variation; linguistic styles;

Summary/Abstract: The paper focuses on language variety in cross-cultural business contexts. It analyzes different speech patterns which reveal disparities between linguistic styles and shape divergent profiles. The first part discusses language features of high- and low-context communication, as well as the biased attitudes arising in cross-cultural exchanges. The second part concentrates on language as a vehicle for expressing gender distinctions, providing a useful radiography of men’s and women’s modes of discourse.

  • Issue Year: 28/2022
  • Issue No: 28
  • Page Range: 309-318
  • Page Count: 10
  • Language: English