Duma i wstyd jako emocje kierujące zachowaniem. Problemy metodologiczne
Pride and shame as behaviour-effecting factors. Methodological issues.

Summary/Abstract: The aim of the paper is to show how methodological difficulties may bias the research in the course of studying emotions. The problem sis presented using the example of two strong emotions that affect behavior generally, and employee behavior specifically: shame and pride. Selected qualitative methods are applied to the study of these emotions, while the concepts of Thomas J. Scheff and Arlie Hochschild provide the theoretical framework. The conclusions are the result of covert and overt, participant and quasi-participant observations carried out by the author, as well as analyses of narratives and non-structured and semi-structured interviews with sales representatives, medical representatives, pharmaceutical representatives, teachers and employees of other professional groups, pertaining to their work and its emotional aspects. The focus of the paper is on discovering how to go beyond the declarative layer of data and reach what is meaningful but often hidden because of the interactional limitations of an interview situation. The paper also investigates whether emotions such as shame and pride lead to hiding and manipulating other emotions.

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