СРАВНЯВАНЕ И ПРОУЧВАНЕ НА КОНКУРЕНТОСПОСОБНОСТТА НА ТРАНСГРАНИЧНИТЕ ЛОГИСТИЧНИ КАНАЛИ ЗА ЕЛЕКТРОННА ТЪРГОВИЯ ЗА МАЛКИ И СРЕДНИ ПРЕДПРИЯТИЯ
COMPARING AND EXPLORING THE COMPETITIVENESS OF CROSS-BORDER E-COMMERCE LOGISTICS CHANNELS FOR SMALL AND MEDIUM-SIZED ENTERPRISES

Summary/Abstract: After entering the 21st century, the Internet era has fully arrived. Under the impetus of economic globalization, my country's cross-border e-commerce has risen rapidly and has become a new growth point of my country's foreign trade industry. Cross-border e-commerce has higher requirements for logistics and distribution, especially for small and medium-sized cross-border e-commerce, the competitiveness of logistics channels is of great significance in its development. This article starts with the development status of cross-border e-commerce in my country, compares the existing logistics channels of cross-border e-commerce for small and medium-sized enterprises, and proposes countermeasures to promote the development of cross-border e-commerce logistics for small and medium-sized enterprises, so as to promote the overall competition of cross-border e-commerce of small and medium-sized enterprises. strength increase.

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