THE CALENDAR IN THE PRESS DURING THE GREAT UNION PERIOD
THE CALENDAR IN THE PRESS DURING THE GREAT UNION PERIOD

Summary/Abstract: The theme of the study was established considering the librarianship field and the goal consists in the research of serial documents by exploring the advertising for the calendar, as a bibliographic unit, in the press during the Great Union period. The period after the First World War and the context of the Great Union is the beginning of the European modernity, when high-impact political, economic and social measures have been taken in order to strengthen the union and what has been gained from it; therefore, the period 1918-1921 can be named the period of the Great Union. Romania wanted to subscribe to European modernity, but an obstacle was the high level of illiteracy among the population. To correct the situation, they turned to literacy and then the authorities applied policies of mass culture. The popularization of culture was also done through publishing products, the book having an overwhelming role, but it is important to know if the calendar also played a role in this process, if there was a promotion of this type of document in the press and how the promotion was being made. The info-documentary study includes the most representative newspapers from the period 1918-1921: Adevărul 1919-1921, Universul, 1918-1921 and Gazeta Bucureștilor 1918 and also the bibliographic magazine Gazeta cărților 1921. The way the calendar as document was reflected in the press, 100 years ago, it provides information on the popularization of culture and a certain perspective of the era, from socio-cultural point of view.

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