Кратките остроумия за класическия българин във Фейсбук – установяване на жанра и преглед на езиковите му белези
The Short Witticisms Of The Classic Bulgarian On Facebook – Establishing The Genre And Reviewing Its Linguistic Features
Author(s): Bogdan DichevSubject(s): Social Sciences, Media studies, Communication studies, Theory of Communication
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: Humor on Facebook; the meme as synthesis and decay; the gag as a new folk genre; cultural and narrative particularities
Summary/Abstract: The text examines the emergence of a type of humorous genre in Facebook, unknown until a few years ago, shaping new speech constructions in the virtual medium, a new manner of verbal expression. In many cases, these verbal forms are part of memes with a particular, almost normative textual component. It is this normativity of it that conditions verbal opuses as a new media and folk genre. The short prose fragments are conveniently called “ganiographs” because they ridicule the new incarnations of the contemporary Bai Ganyo, referred to by the members of the humor and entertainment groups as the “classic Bulgarian” or “the Classic.”
Journal: Медии и език
- Issue Year: 1/2024
- Issue No: 15
- Page Range: 5-59
- Page Count: 54
- Language: Bulgarian