Modurile în care noile tehnologii schimbă muzeele și spațiile de consum cultural
The Ways in which New Technologies Are Changing Museums and Spaces of Cultural Consumption
Author(s): Mihaela IonSubject(s): Anthropology, Museology & Heritage Studies, Education and training, Aesthetics, Social Philosophy, Communication studies, Adult Education, Social psychology and group interaction, Applied Sociology, Management and complex organizations, Social Informatics, Sociology of Culture, Sociology of the arts, business, education, Inclusive Education / Inclusion, Sociology of Art, Sociology of Education
Published by: Editura Universul Academic (SC GOOD LUCK SRL)
Keywords: museum; art gallery; immersive experience; viewing room; new technologies; phygital; cultural marketing;
Summary/Abstract: New technologies have started to be used in museums and other cultural consumption venues, and the online marketing notion of “phygital” is becoming more and more integrated into the art world transforming an exhibition or a museum. The main factors that have led to the digitalization of art exhibitions and a mandatory presence in the online environment, especially on social media, were the pandemic and the recurring lockdowns that turned our daily life into an online daily life. New technologies are transforming the way we interact with a work of art or an exhibition and how we deliver contemporary value judgments. The new curatorial practices and the organizational practices of an exhibition adapt to the requirements of a public eager for technological and artistic novelty. Through the examples used in the article, I highlight how new technologies transform and retransform the notions of art/non-art.
Journal: Revista Muzeelor
- Issue Year: 1/2022
- Issue No: 1
- Page Range: 40-51
- Page Count: 12
- Language: Romanian
