Koopetycja przedsiębiorstw informatycznych
Coopetition of IT enterprises

Summary/Abstract: Coopetition is the situation in which enterprises at the same time compete and cooperate with each other. The connection of these two, perceived as opposed attitudes and taking collaboration within the range of several activities with simultaneous competing on other fields can be one of the ways for survival and development of enterprises. The aim of the article is an attempt to prove the following thesis: the coopetition of enterprises within the framework of one business line positively influences its consolidation on the market and is profitable for the customers of these companies. The article uses the example of coopetition of two big enterprises of IT branch: Google and Apple.

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