MANAGEMENTUL MULTICULTURAL ÎN CONTEXTUL ECONOMICO – SOCIAL ACTUAL
MULTICULTURAL MANAGEMENT IN THE CONTEXT OF ECONOMIC - SOCIAL PLAY

Summary/Abstract: Based on Hofstede’s studies and cultural dimensions this paper intends to identify features of multicultural management in a number of major countries in Europe and America. The final conclusions of this study are to highlight not only the validity of the theory developed by Hofstede, but also to show how national culture may influence specific managerial behaviors in a certain country. The analysis made for each of the selected countries helps see the essential features of the management model applied in the representative companies and to understand how businesses is made, how organizations are run and how individuals behave in society. So we can say that the management of a country is closely tied to the traditions and customs of that country and any deviation from this rule is a mistake.

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