Starzenie się społeczeństwa jako wyzwanie dla miast w XXI wieku. Pomiar wizerunku Krakowa jako age friendly city
Ageing as a Challenge for Cities in the 21st Century – Gauging the Image of Cracow as an Age-friendly City

Summary/Abstract: Demographic changes are connected with new challenges in society, culture and the economy. These changes are especially visible in big cities, where the number of older inhabitants is systematically increasing, lending importance to the discussion of the role of modern cities in the context of demographic changes. The emergence of the “age friendly city” is proof of that importance. In this paper the city is understood as a territorial product and the elderly as one of its target groups. The aim of this paper is to present how different groups understand the term “age-friendly city” and how they perceive Cracow from this perspective in comparison to other polish cities. Multiple factor analysis was used to find the answer to this question.

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