La biodiversité et les entreprises: des pratiques communicationnelles aux enjeux organisationnels. L'exemple des firmes du CAC 40
The biodiversity and companies, from communication practices to organizational issues. The example of the firms of the CAC40

Summary/Abstract: This paper proposes a study on the role and the place of the biodiversity in the communication of the French companies. From an anlysis of Web sites, it questions the presence of organizational conceptions of the biodiversity and the commensuration by the companies of the biodiversity.

• Details
• Contents