On-lajn magazini: savremene tendencije
On-Line Magazines - New Tendencies

Summary/Abstract: For last several decades, on-lines magazines are constantly raising in its popu-larity. Time - lines among Internet journalists are measured in minutes, and there is less time for careful news checking. Internet becomes big supermar-ket where information gathering resembles mosaic production. Data acquisi-tion favors hypertext linkage of different web pages of news agencies, televi-sions, private companies and public administration divisions, leaving very limited space for writing and personal creativity. On- line journalism could be perceived as McLuhan›s explosion or as implosion of new technologies and communications. New journalism changes entire existing media world and it‘s surounding. This paper presents analyzes of most important characteristics of modern on-line magazines, with special emphases on key points - hypertext and interactivity.

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