Book review: Macinnis, D.J., Folkes, V.S.: The disciplinary status of consumer behaviour:A sociology of science perspective on key controversies
Book review: Macinnis, D.J., Folkes, V.S.: The disciplinary status of consumer behaviour:A sociology of science perspective on key controversies
Author(s): Jasmina Dlačić, Selma Kadić-MaglajlićSubject(s): Review
Published by: CROMAR (Hrvatska zajednica udruga za marketing) i Ekonomski fakultet Zagreb
Journal: MARKET/TRŽIŠTE
- Issue Year: 24/2012
- Issue No: 2
- Page Range: 301-304
- Page Count: 4
- Language: English