Комуникационни аспекти на знака, символа и образа чрез проявленията им в изкуството
Communication Aspects of the Sign, Symbol and Image through their Manifestation in Art

Summary/Abstract: In the context of social communication by imposing a specific imagery and symbolism music, art, sculpture, architecture, literature, cinema put forward an interpretation of the meaning and importance of things which people modify and in such manner adapt the ideas, messages and solutions in the direction of the social arrangements. Of course the logic of the transformation of information and its communication interpretation lead to the creation of behavioral models. In this respect the communicative manifestations of the sign, symbol and image in art always present themselves in a specific, concrete situation, i.e. there exists a historical validity such as disposition in time and space. The reasons for this lie in the imposed necessity for the realities of the outer/inner perception of the world by man as well as his perception of himself to be connected with the meaning of the terms objective/subjective. In this way man has discovered a way to rationalize, to form and signify and from here to also find alternatives and solutions to his own existence. And so it becomes clear that one of the key problem directions regarding the communication aspects of the sign, symbol, image and language, and more concretely, their manifestations in the arts is connected with the decoding and encoding of information. It is the level of effectiveness in communication codes that defines the medium itself and the conditions for the establishment of a communication norm.

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