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MULTISTAGE INCREASE OF WEBSITES EFFECTIVENESS
MULTISTAGE INCREASE OF WEBSITES EFFECTIVENESS

Author(s): Jarosław Jankowski
Subject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: E-BUSINESS; WEBSITE EFFECTIVENESS; MULTIVARIATE ANALYSIS

Summary/Abstract: The evolution of Internet platforms influences the need to develop systems focused on the increase of their effectiveness. In case of complex systems the selection of functioning parameter is important, as well as conduction of test research in order to provide a determined level of effectiveness including maximization of results in many scopes. The article presents the multistage procedure which enables the reduction of decision problem dimension and increase of the effectiveness of Internet websites with the use of factor analysis method.

  • Issue Year: 2011
  • Issue No: 20
  • Page Range: 219-229
  • Page Count: 11
  • Language: English