New Quality Of The Organization And Management Of Bata Borovo Factory Cover Image

New Quality Of The Organization And Management Of Bata Borovo Factory
New Quality Of The Organization And Management Of Bata Borovo Factory

Author(s): Milan Radosavljević, Robert Dimitrovski
Subject(s): Economy
Published by: Fakultet za poslovne studije i pravo
Keywords: Bata Borovo; Tomas Bata; household economy

Summary/Abstract: Large multinational company Bata is little known in the business world, as successful and at the same time lasting one in the field of footwear industry. Although this is an industry in the areas of fashion, thisempire has managed thanks to good market research, and creation of the shoes. For current and future managers,the fact how Tomas Bata and his associates worked and behaved is very important. Bata factory in Borovo, near present Vukovar, Croatia, is an organization that in many respects shares some common characteristics with other factories in the world, which is natural, because every part of a wholecarries some of its features more or less. However, Bata Borovo had its own capabilities in relation to other plants, since it was a different environment in which the plant operates. It turns out that some organizational management solutions was unique in the results or effects that were achieved. How much the impact the Bata organization had to creating of a socio-economic system of the former Yugoslavia, it can be seen from the indisputable fact that the economic model of organization units from Bata - Borovo, was mostly taken in the design of organizational settings Belja from Osijek, and later called for designing a self-organization, which has shown its advantages in comparison to conventional forms of organization. The paper attempts to address some of the settings in the Bata organization in Borovo and their effects, so their experiences can be used in the theory and practice of organization and management of business in other organizations.

  • Issue Year: 3/2013
  • Issue No: 8
  • Page Range: 65-74
  • Page Count: 10
  • Language: English
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