Esminiai produktų inovacijų sėkmės veiksniai lietuvos mobiliojo ryšio rinkoje
Critical success factors for product innovation in Lithuanian mobile telecommunications market
Author(s): Arvydas Bakanauskas, Artūras Grebliauskas, Asta VirbalaitėSubject(s): Economy
Published by: Vytauto Didžiojo Universitetas
Keywords: innovations of products; critical success factors of product innovation;
Summary/Abstract: The autors are analyzing innovation of products and its stress to companies; defining critical success factors of product innovation identified in scientific research; is presenting the results of the research, which was carried out in order to identify the critical success factors of product innovation in Lithuanian telecommunications market.
Journal: Organizacijų vadyba: sisteminiai tyrimai
- Issue Year: 2007
- Issue No: 42
- Page Range: 7-22
- Page Count: 16
- Language: Lithuanian