Editorial Cover Image

Editorial
Editorial

Author(s): Tomas Kačerauskas
Subject(s): Philosophy
Published by: Lietuvos mokslų akademijos leidykla
Keywords: Body; lifestyle

Summary/Abstract: Lifestyle is inseparable from the body: both are formatted under the influence of the mediaindustry. Lifestyle is being thrust on us as consumers of the media. The very lifestyle is to be consumed as well; it is to change like the unfashionable shoes. Therefore, the style is not linked either with the way of inscribing (style in antiquity) nor with hermeneutical wholeness of an epoch (Winckelmann) any more. Today, lifestyle is subordinated to the “fatal strategies” (J. Baudrillard) of consumption. Lifestyle presupposes a life without the dialectics between thought and love, only as realisation of created needs. Culture, instead of caring about existence, corresponds to the creation of consumption needs in the media of TV and IT. Nevertheless, body can be a source of the alternative point of view. The interrelation between the body and its environment presupposes existential creation which changes not only the participant of existence but also his environment. This correspondents to the tension between thought and love as a starting point of philosophising.

  • Issue Year: 2008
  • Issue No: 1-2
  • Page Range: 1-2
  • Page Count: 2
  • Language: English