Odpowiedzialność nauczyciela akademickiego w pracy dydaktycznej
Social responsibility of an academic teacher in educational work

Summary/Abstract: The key responsibility of an academic teacher − a master of education, is to work on qualifications to educate students. The teacher becomes a professional working on professional qualifications. In the contact with students a teacher becomes a manager who sets the objectives of the working classes, organizes the work, motivates, informs, assesses the work and develops people. The teacher can have strong influence on students. The aim of the article is to assess the effects of education/learning outcomes during the implementation of teaching Marketing Research subject. In this paper theoretical considerations were supplemented by information from secondary sources and primary source – a description of individua lteacher’s work with students during teaching Marketing Research subject. The article also indicated both the necessity of in-depth academic work of a teacher individually with a student and the importance of sharing the effects of individual work with others in the group for the improved quality of classes.

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