Integrated system for sports – a concept embedded in an intersectoral CSR implementation
Integrated system for sports – a concept embedded in an intersectoral CSR implementation
Author(s): Gabriel PawlakSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: ERP; CRM; sport; IT platform; CSR
Summary/Abstract: The article presents theoretical possibilities regarding the creation of an integrated system for sports organisations. The intersectoral cooperation model in the creation of this integrated system has been embedded in the concept of corporate social responsibility (CSR). The goal of this paper is to indicate the possibilities afforded in establishing an integrated system for sports clubs with the involvement of the public sector. Significant barriers, possibilities and development perspectives for the creation of such an IT system have been identified. Furthermore, an opportunity for shifting from theoretical assumptions (identification and design of needs) to a process based embedding of practical tasks through the creation of a so-called IT platform for sports organisations has been presented.
Journal: Informatyka Ekonomiczna
- Issue Year: 2014
- Issue No: 34
- Page Range: 77-84
- Page Count: 8
- Language: English