A stereotype in communication Cover Image

Stereotyp w komunikacji
A stereotype in communication

Author(s): Grażyna Habrajska
Subject(s): Language and Literature Studies
Published by: Wydawnictwo Uniwersytetu Śląskiego
Keywords: stereotypes; public discourse; communication; polish language

Summary/Abstract: The article takes up the function of stereotypes in communication. Having kept in mind the key conceptions of a communicative standard at the Awdiejew‟s communicative grammar, a type and a stereotype, the author claims that creating chosen elements in a stereotype and their evaluation depends on particular point of view. Such extracted from stereotype relativism of meaning is discussed on the basis of “tolerance” notion efficiency/non-efficiency. The article concludes with deliberations regarding stereotypes, which are used as prerequisite in axiological arguments for the evaluating submission in public discourse.

  • Issue Year: 1/2008
  • Issue No: 1
  • Page Range: 13-21
  • Page Count: 9
  • Language: Polish
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