The 2012 Romanian Local Elections: A Short Story from a Small Village
The 2012 Romanian Local Elections: A Short Story from a Small Village
Author(s): Maria CERNATSubject(s): Politics / Political Sciences
Published by: Fundaţia »Societatea Civilă« (FSC)
Keywords: local elections; communication strategy; negative electoral campaign; political psychology
Summary/Abstract: Almost all academics focus on major cities when it comes to analyze the local elections. The electoral process taking place in small villages of Romania does not capture the interest of the mainstream media. Therefore I intend to bring forward some interesting aspects of the local elections taking place in a small township close to Bucharest – Dragomiresti Vale. I shall analyze the communication strategies of both candidates running for the Mayor’s office in Dragomiresti-Vale. My intention is to prove that negative messages are no guarantee for winning the elections especially if they are not skillfully disseminated.
Journal: Sfera Politicii
- Issue Year: XX/2012
- Issue No: 171
- Page Range: 43-59
- Page Count: 17
- Language: English