Generatory wartości w przedsiębiorstwach hotelowych
Value drivers in hotel companies
Author(s): Dawid SzutowskiSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: value; value drivers; VBM concept; hotel enterprise
Summary/Abstract: Issues concerning management process directed into value creation are slightly recognized in the field of hotel companies. In the paper the author presents the results of study on value generation by those companies in which a listed capital group – Orbis was used to exemplify. Case study method was chosen. The objective of the paper is to determine the possibility of using FGW in managing a hotel enterprise. The basis of the reasoning is an economic value added in a refined version (REVA) and Rappaport’s [1999] value drivers (FGW). The relation between those two variables have been examined and correlation coefficient has been calculated. The results show that the possibility of using FGW in hotel companies directed into value creation is limited.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2013
- Issue No: 303
- Page Range: 297-306
- Page Count: 10
- Language: Polish