Procese si fenomene de grup: brainstormingul si gândirea de grup
Group processes and phenomena: brainstorming and groupthinking

Summary/Abstract: Starting from two main concepts - brainstorming and groupthink - this article analyzes the group decision making. The context, risk shift as well as the role of culture value theory in the group decision making are crucial to a better understanding of this process. By taking into account these aspects, the author will emphasize brainstorming as a technique used to promote and stimulate the group creativity, leading to productivity of the ideas generated and postponing their criticism. In the second part of the article, the pathologizing effect of the groupthink phenomenon during group decision making is considered.

• Details
• Contents