Korporacje transnarodowe a standardy CSR w zakresie ochrony środowiska
Transnational Corporations and CSR Standards in Environmental Protection

Summary/Abstract: The subject of this paper is the analysis of the factors that have the greatest importanceregarding the implementation of the principles of social responsibility intransnational corporations. International standards for assessing corporate social responsibilitydefine the framework and guidelines in the evaluation of the corporationin this regard. From the company's point of view, the involvement in socialactivities is used primarily for improving their own image. Companies try to reconcilethe desire for profit with social considerations and environmental protection,however, this process is very complex. Corporations should carry out these policiesand implement appropriate procedures. Additionally, consumers want to see the useof the CSR principles in practice, so corporations should measurably help the localcommunity and/or support social organizations. In this context, the corporation mayserve a wide audience, communities, and have a significant impact on the environment.The paper will attempt to answer the question regarding which factors affectthe application of CSR in corporations.

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