Mikroubezpieczenia – innowacja produktowa czy powrót do korzeni?
Microinsurance – product innovation or return to the roots?

Summary/Abstract: Financial exclusion, despite the development of financial markets, is a serious problem in the whole world. The main objectives of this paper is to discuss the idea of microinsurance and to answer the question whether microinsurance can be an effective method of risk management of entities affected by financial exclusion not only in developing countries. The study tries to demonstrate that even in developed countries it is reasonable to introduce microinsurance as an additional mechanism for protecting those most vulnerable to poverty. The complexity of insurance products, a low level of economic education and insurance culture among households with the lowest incomes in these countries promote the development of microinsurance. For insurers it is a chance to enter a new and promising segment of the insurance market that was previously ignored by them. They are not in competition for traditional insurance instruments, but they are rather complementary in the segment of the least wealthy, both individuals and micro-enterprises.

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