ИЗСЛЕДВАНЕ И АНАЛИЗ НА ИНВЕСТИЦИОННИЯ РИСК В УСЛОВИЯТА НА КРИЗА
INVESTIGATION AND ANALYSIS OF INVESTMENT RISK IN A CRISIS

Summary/Abstract: The management of investment projects is related to the formation of such an investment portfolio, which would guarantee them the highest financial return. The main characteristic of investments is the „risk-return” ratio. The interdependence between these two categories is generally directly proportional – i.e. the pursuit of higher returns involves taking more risk and conversely, low-risk investments inherently carry more modest but secure returns. What determines the choice of suitable investment are personal preferences and willingness of each investor to take the risk. Collective investment schemes and insurance companies are among the most important players in the global financial market. The trends for sustainable development in a crisis are revealed by performing a retrospective, diagnostic and prognostic financial analysis of risk and return on temporarily invested free funds of life insurance companies and by studying the effectiveness of investment funds portfolio management.

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