Czynniki kształtujące strategie cenowe sprzedaży usług przez hotele
Strategies in shaping the price sales for hotel services

Summary/Abstract: The aim of the study was to find answers to the question how different factors affect the sales strategy for hotels? We analyzed strategies for hotels located in Turkey, Egypt and the Canary Islands. The source of data was mainly Internet travel portal screen − HolidayCheck. The study takes into account the following factors: the size and reputation of hotels, opinions issued by the customer, period of stay of guests, additional benefits and specialist hotel infrastructure, seasons and destinations as well as family status and age of customers. The last part of the article presents the main conclusions arising from the study.

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