Ekološka paradigma I ekonomska stvarnost
Ecological Paradigm And Economic Reality

Summary/Abstract: Interdependence of economy and natural environment is in the focus of modern science and social practice. Having brought up the issue of irrational attitude of the man (society) and man's economic activities toward nature, our civilization has none too soon launched the trend of critical consideration and evaluation of these relations. The appearance of ecological deficits and ecological risks, the environmental crisis and the endangered basis of life in a specific "risky society" created a favorable social climate for the emergence of a new ecological paradigm of sustainable development. As a global strategy and an indicator of development, it includes the total socio-economic, scientific-technological and socio-cultural development harmonized with ecologic development standards. The new ecological paradigm emphasizes the sustainability principle of modern societies in all their dimensions - economic, spatial, demographic, cultural, ecological. It is a new strategic global ecological-economic mega-trend of the development of modern society as a sustainable world society. The ecological paradigm as a new social regulation of the relationship between modern societies and their natural environment imposes to the economic science and practice the ethical standpoint related to the respect of nature and life in general. In this respect, new economy highly appreciates ecological components, principles and standards applied in the sphere of economy: creation of production as a closed economic system, evaluation of ecological costs, implementation of ecological principles and compliance with ecological standards, development of ecological management, formation of "ecological economy", application of new quality indicators of success (Human Development Index and Index of Sustainable Economic Welfare), constitution of a new energy-economy-ecology development tendency.

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