PKB na mieszkańca jako czynnik wpływający na korzystanie z ofert lokacyjnych i pożyczkowych rynku alternatywnych usług finansowych
GDP per capita as the Factor Influencing Use of Deposit and Credit Offers on the Alternative Financial Services Market

Summary/Abstract: The article discusses the problem of the alternative financial services market functioning. This type of financial services is offered outside the regulated and supervised financial system. The aim of the article is a preliminary recognition and systematization of the most important factors influencing the decisions taken by individual financial consumers regarding the products and services of the alternative market. The article also aims to conduct the comparative analysis with regard to the use of the basic alternative financial services in countries with different levels of economic developments. The attempt made in the article of detecting appearing regularities on the market of basic alternative financial services in relation to the GDP per capita shows that the analysis in not giving explicit results and further research is required

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