BENCHMARKING IN MANAGEMENT OF HUMAN RESOURCES Cover Image

БЕНЧМАРКИНГ В УПРАВЛЕНИЕТО НА ЧОВЕШКИТЕ РЕСУРСИ
BENCHMARKING IN MANAGEMENT OF HUMAN RESOURCES

Author(s): Mariana Usheva
Subject(s): Economy
Published by: ЮГОЗАПАДЕН УНИВЕРСИТЕТ »НЕОФИТ РИЛСКИ«
Keywords: HR-Benchmarking; Human Resources; Management; Competitiveness

Summary/Abstract: The article discusses the possibilities of HR-marketing as a tool for enhancement of the competitiveness of company's human resources in a dynamic business environment. The levels of HR-benchmarking related to solving the problems are highlighted and analyzed.

  • Issue Year: 1/2013
  • Issue No: 1&2
  • Page Range: 21-32
  • Page Count: 12
  • Language: Bulgarian
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