Wpływ mediów społecznościowych na zarządzanie procesowe w organizacji
Influence of social media on process management in an organization
Author(s): Wojciech GrzelakSubject(s): Economy, Business Economy / Management, ICT Information and Communications Technologies
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: social media; social applications; process management; management in organization
Summary/Abstract: Social media give access to knowledge in a process that can be described as crowdsourcing. Social applications may be used for achieving business objectives, for improving the effectiveness of tasks and overcoming difficulties. A modern organization uses these tools to look for innovation, and next it tries to implement new innovative solutions in order to gain competitive advantage in the market.
Journal: Ekonomiczne Problemy Usług
- Issue Year: 122/2016
- Issue No: 1
- Page Range: 33-41
- Page Count: 9
- Language: Polish