Preliminarii teoretice la o analiză a clişeului / stereotipului din discursul artistic
Theoretical Preliminaries to an Analysis of the Cliché/Stereotype in the Artistic Discourse

Summary/Abstract: Stereotyping is a transversal concept which targets any compartment of communication, observed from complementary theoretical perspectives. In this article, we clarify some of the concepts and terms “stereotype” and “cliché” and we show that whereas there are numerous approaches to the stereotype role regarding artistic discourse in foreign literature, this research is still incipient in Romanian bibliography

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