STRATEGIILE DE DEZVOLTARE ÎN TURISM
The tourism development strategies
Author(s): Daniela Aurelia DumaSubject(s): Economy
Published by: Editura Universităţii Vasile Goldiş
Keywords: development; tourism; optimizing
Summary/Abstract: The tourist development strategy represents the art of selecting and optimizing any kind of resource so that the touristic organisations achieve the goals intended. This strategy can complete the corporate strategy or the “business strategy” of tourist companies.
Journal: Studia Universitatis Vasile Goldiş, Arad - Seria Ştiinţe Economice
- Issue Year: 17/2007
- Issue No: 2
- Page Range: 242-251
- Page Count: 10
- Language: Romanian