The Importance of Polish Medical Tourism and Its Position on Global Medical Tourism Market Cover Image

Znaczenie polskiej turystyki medycznej i jej pozycja na światowym rynku turystyki medycznej
The Importance of Polish Medical Tourism and Its Position on Global Medical Tourism Market

Author(s): Joanna Biernacka
Subject(s): Economy, Health and medicine and law, Tourism
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: medical tourism; tourism; services;

Summary/Abstract: Medical tourism is a global trend and plenty of people during planning their vacation combines it with different types of treatments for health and beauty. Health tourism including medical tourism in Poland has over two hundred years of tradition and is growing very rapidly. Medical tourism is polish export product. In the near future, medical tourism market in Poland will grow, mainly due to the huge difference in the cost of services and long waiting times for treatment in western countries. Currently,consumers of Polish medical tourism are the inhabitants of the neighboring countries. It is expected that Poland will become a competitive market for existing medical travel destinations: India, Singapore and Thailand The aim of this paper is to identify the position and the importance of medical tourism in Poland related to the global medical tourism market and to indicate perspectives for its further development.

  • Issue Year: 2015
  • Issue No: 10
  • Page Range: 47-58
  • Page Count: 12
  • Language: Polish