Metodyczne aspekty pomiaru deklaratywnych i utajonych postaw
Methodological Aspects of Measuring the Explicit (Declarative) and Implicit (Non-declarative) Attitudes
Author(s): Beata MarciniakSubject(s): Behaviorism, Methodology and research technology, Socio-Economic Research
Published by: Instytut Badań Rynku, Konsumpcji i Koniunktur
Keywords: theoretical and empirical sense of attitudes; attitudes structure; declarative and non-declarative attitudes research methods; explicit and implicit attitudes research;
Summary/Abstract: The main goal of the paper is to show a brief historical overview of attitude research as well of attitude-behaviour research, based on declarative and non-declarative research methods. Understanding of the theoretical and empirical sense of attitude has huge empirical and practical implications.
Journal: Handel Wewnętrzny
- Issue Year: 363/2016
- Issue No: 4
- Page Range: 153-161
- Page Count: 9
- Language: Polish