Strategic Choices of Companies in the Context of Development of Innovation Potential Cover Image

Wybory strategiczne przedsiębiorstw w kontekście rozwoju potencjału innowacyjności
Strategic Choices of Companies in the Context of Development of Innovation Potential

Author(s): Piotr Bartkowiak, Jacek Jóźwiak
Subject(s): Economy, Business Economy / Management
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: innovations; potential for innovation; strategic choices; merger of enterprises

Summary/Abstract: The subject of reflections presented in the article is the issue of strategic choices madeby companies for strengthening the innovation potential. Brief analysis of the importance ofinnovation and companies development issue are the starting points of the article. The corepart of the article presents a case study demonstrating the fusion of military industrycompanies in Poland. One of the most important purpose of this project was creatingresources which were necessary to improve effectivity of weapon’s designing processes andeffectivity of introducing innovate military products to military market. Concluding part ofthe article shows benefits that the integration brought to companies.

  • Issue Year: 2017
  • Issue No: 48/3
  • Page Range: 281-294
  • Page Count: 14
  • Language: Polish
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