HOW INFORMATION TECHNOLOGY EFFECTED ON THE PROFITABILITY OF MEDIA Cover Image

KAKO SU INFORMACIONE TEHNOLOGIJE UTICALE NA PROFITABILNOST MEDIJA
HOW INFORMATION TECHNOLOGY EFFECTED ON THE PROFITABILITY OF MEDIA

Author(s): Salahudin Fetić, Muzafer Saračević
Subject(s): Economy, Accounting - Business Administration, ICT Information and Communications Technologies
Published by: Интернационални Универзитет у Новом Пазару
Keywords: media; information; IT; ICT; profit;

Summary/Abstract: Media occupy a large place in society. On the other hand, the field of information and communication technologies has become an indispensable media tool. Accordingly, it is necessary to investigate how and in what way information technologies, from computers as the means of production of media content, transmission and publication of the same, to modern software solutions, internet and mobile technology influence the rise or fall of certain media.A particular aspect of the research we put on the impact of IT on the profitability and unprofitability of some other media.

  • Issue Year: 2016
  • Issue No: 09
  • Page Range: 44-55
  • Page Count: 12
  • Language: Bosnian