ТУРИСТИЧКИ ЗНАЧАЈ ГАЛЕРИЈЕ „МИЛАН КОЊОВИЋ“ У СОМБОРУ
TOURIST CHARACTERISTICS OF THE GALLERY "MILAN KONJOVIC" IN SOMBOR

Summary/Abstract: A gallery “Milan Konjović” in Sombor is a culture establisment in which there are exhibited works of a famous impressionist Milan Konjovic. It was opened in1966 and it is placed in a Galley house, on the Square of Holy Three. Works of Milan Konjović are presented by chronological productions and occasional the matic exhibitions, and a collection consists of 1060 works today. In order to notice the tourist importance of this establishment, in this work there will be done a SWOT analysis which will point to internal abilities and internal weakness on one hand and, on the other hand,there will be analysed exterior possibilities and those are chances and threats from the surroundings. Considering the fact that conditions in our institutions of culture are on unsatisfactory level, in this paper two affirmed galleries in London will be presented: theTate Gallery and the Tate Modern, which represent positive example of successful management in cultural institutions.

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