Предаванията по лиценз в българския ефир - гаранция
за рейтинг на големите телевизионни канали
The franchise programs broadcasted in Bulgaria – guarantee for high ratings
Author(s): Teodora PetrovaSubject(s): Social Sciences, Media studies, Communication studies
Published by: Софийски университет »Св. Климент Охридски«
Keywords: television; franchise; series; audiences; TV programs; media landscape and media market; reality formats
Summary/Abstract: The article examines why television franchise series and especially one of them Dancing Stars are why are they so successful as a part of the program of every big television network. It reviles the mechanism of the successful programs broadcasted in Bulgaria.
- Issue Year: 22/2015
- Issue No: 1
- Page Range: 111-120
- Page Count: 9
- Language: Bulgarian
