Działalność w sieci franchisingowej a rozwój przedsiębiorczości w dobie globalizacji
Running a Business in a Franchising Chain as an Example of Entrepreneurship Development in the Era of Globalization

Summary/Abstract: Today’s society shows a high level of entrepreneurship; governments support entrepreneurial attitudes and encourage citizens to run their own businesses. However, in a globalized and highly competitive world, potential entrepreneurs face many difficulties in opening and running their own enterprise. Franchising is a suitable tool which facilitates running a business, which has a positive influence on the development of entrepreneurship.

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