Outline of the concept of dynamic analytical capabilities in building the competitive advantage of the organization Cover Image

Zarys koncepcji dynamicznych zdolności analitycznych organizacji w budowaniu przewagi konkurencyjnej
Outline of the concept of dynamic analytical capabilities in building the competitive advantage of the organization

Author(s): Kornelia Batko
Subject(s): Business Economy / Management
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: dynamic analytical capililities; Analytics 3.0; competitive advantage; analytical organization; analytical maturity

Summary/Abstract: The purpose of this paper is to identify dynamic analytical capabilites of the organization as an emerging research area on building a competitive advantage. The article presents the concepts of dynamic analytic capabilities, taking into account factors that affect it. As a result of literature research the author constructed a theoretical model showing the relationship between the dynamic analytical capabilities analytical maturity and a competitive advantage. The results of studies led the author to make the statement that the maturity of the analytical organization is a mediator of relationship between dynamic analytical capabilities and competitive advantage of organization. The objective was met through a critical analysis of available literature, and due to this fact this paper is a theoretical study.

  • Issue Year: 43/2017
  • Issue No: 1
  • Page Range: 9-20
  • Page Count: 12
  • Language: Polish
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