Zarys koncepcji dynamicznych zdolności analitycznych organizacji w budowaniu przewagi konkurencyjnej
Outline of the concept of dynamic analytical capabilities in building the competitive advantage of the organization
Author(s): Kornelia BatkoSubject(s): Business Economy / Management
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: dynamic analytical capililities; Analytics 3.0; competitive advantage; analytical organization; analytical maturity
Summary/Abstract: The purpose of this paper is to identify dynamic analytical capabilites of the organization as an emerging research area on building a competitive advantage. The article presents the concepts of dynamic analytic capabilities, taking into account factors that affect it. As a result of literature research the author constructed a theoretical model showing the relationship between the dynamic analytical capabilities analytical maturity and a competitive advantage. The results of studies led the author to make the statement that the maturity of the analytical organization is a mediator of relationship between dynamic analytical capabilities and competitive advantage of organization. The objective was met through a critical analysis of available literature, and due to this fact this paper is a theoretical study.
Journal: Informatyka Ekonomiczna
- Issue Year: 43/2017
- Issue No: 1
- Page Range: 9-20
- Page Count: 12
- Language: Polish