СЕМАНТИЧНИЙ ТОПОС КУЛЬТУРИ У КОНТЕКСТІ ТЕОРІЇ АРХЕТИПІВ
Semantic topos of culture in the context of the theory of archetypes

Summary/Abstract: Hermeneutical interpretation of space and time of the Ukrainian folk art culture leads to the lowest layers of the semantic body culture, to its spiritual roots "tree" – genetic codes and archetypes. Analysis of the fundamental structures determines the nature and historically axiosphere labile forms of social consciousness in a given chronotope. In apparent spatio-temporal parameters, these structures, that are firstly priori empty forms acquire orientation system factors giving concrete historical content and transform into symbolic incarnation.In Ukrainian folklore, and chronotope of various forms of folklore, considered the following archetypal shapes: Hero / Leader, Shadow / Trickster, Anima / Animus, Sofia / Mother Earth, the archetype of the elements (water, fire, and air), prototypes of solar and lunar deities, Alien. All of them are not isolated entities, but form a complex narrative syncretic (syzygy) oppositions and mediation by connotations that develop into long semantic series. These rows form a discourse circulation of cultural forms and form a kind of mental sheath – semantic field of Ukrainian culture, which is the basis for the compilation of artistic metaphor.Analysis of archetypal foundations chronotope of Ukrainian folk art culture needs to get rid of ethnocentric stereotypes associated with tendency of dominant symbolic figures in ethno culture to itself sacralization. A critical approach to deep the levers of national identity, including in the world of art, helps in establishment intercultural relations through dialogue and tolerance.

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