DECONSTRUCTING THE MEANING
DECONSTRUCTING THE MEANING

Summary/Abstract: Since the notion of meaning varies, for example linguistic meaning as opposed to the speaker’s meaning, the aim of the present article is to point to different ways of meaning fostering and message creation. Taking into account that message is a core element of every text, it is necessary to understand the process of message coding and decoding. For this reason the term “deconstruction” is introduced and explained. Moreover, the article attempts at a brief discussion over the architects of text or message, and points to the abilities and knowledge they should possess to succeed in communication, that is in message coding and decoding. In this respect, stress is put on the danger of misunderstanding in the very process of deconstructing the meaning.

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