Rola operatorów ekspresowych w logistyce „ostatniej mili” firm usługowych
The role of express operators in “last mile” logistics of service companies
Author(s): Marzenna Cichosz, Aneta Pluta-ZarembaSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: CEP sector; services; “last mile” logistics
Summary/Abstract: The development of information technology, increasing competition and most of all changing customers’ needs and expectations have made service companies start their operations on the Internet. In order to win customers and gain their loyalty, service companies have to offer higher value. Improving logistic operations within the framework of “last mile” is very important. The purpose of this article is to answer the question whether the express industry is able to support service companies operating in the virtual space within the process of delivering customers higher value services by improving the efficiency and effectiveness of their “last mile” logistics.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2011
- Issue No: 235
- Page Range: 149-160
- Page Count: 12
- Language: Polish