Internationalization strategies of small and medium business in Ukraine Cover Image

Стратегії інтернаціоналізації малого та середнього бізнесу в Україні
Internationalization strategies of small and medium business in Ukraine

Author(s): O. O. Nabatova
Subject(s): Supranational / Global Economy, Business Economy / Management
Published by: Національний юридичний університет імені Ярослава Мудрого
Keywords: Direct export; indirect export; joint export; cooperative strategies of internationalization; small and medium business globalization;

Summary/Abstract: The article describes and compares the main internationalization strategies. The factors influencing the form of penetration and presence in foreign markets are generalized. Particular attention is paid to the analysis of Ukrainian small and medium businesses trade and cooperative strategies of entering the foreign markets.

  • Issue Year: 3/2017
  • Issue No: 30
  • Page Range: 21-33
  • Page Count: 13
  • Language: Ukrainian