Biznes versus społeczeństwo w epoce globalizacji
Business versus Society in the Era of Globalization
Author(s): Krystyna Leśniak-MoczukSubject(s): Economy, Business Economy / Management, Marketing / Advertising
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: globalization processes; micro scale of business; social responsibility of the global business
Summary/Abstract: Globalization processes occurring in the global economy led to the weakening of some intervention instruments, reducing the ability of the state in the socio-economic sphere to regulate and control the mutual relationships between the economic actors. The view presented in the paper is that, in the macro scale, the contradictions between the economy and society sharpened and in the micro scale, the disrupted social relationships affect the dominance of profit over ethics, resulting in the lack of social responsibility of the global business.
Journal: Marketing i Zarządzanie
- Issue Year: 43/2016
- Issue No: 2
- Page Range: 105-116
- Page Count: 12
- Language: Polish