Selected Aspects of Strategies in the Context of Business Entities’ Size
Selected Aspects of Strategies in the Context of Business Entities’ Size

Summary/Abstract: The small and medium enterprises (MSMEs) constitute 99% of companies operating in the European Union. Small enterprises play a major role in micro-, small and medium-sized enterprises sector which plays a decisive role in economic development and economic condition of countries. Due to their complexity and specificity, they have to focusin particular on strategic management. The strategy of such companies is determinednot only by economic factors. This is very important, especially in the context of sustainable development. The aim of this paper is to identify selected problems connected with developingand implementing a strategy in a business of various size. Special attention was paid to strategy aspects in the area of human resources management. The paper contains two integral parts. The first deals with theoretical aspects of the specificity of a strategy inthe context of SME and big businesses. The second presents analysis of results of studies aspart of the issues discussed.

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