PARADIGME MEDIJSKIH UTJECAJA
PARADIGMS OF MEDIA INFLUENCE
Author(s): Branka MraovićSubject(s): Media studies, ICT Information and Communications Technologies
Published by: Fakultet političkih znanosti u Zagrebu
Keywords: Mass media influence; Communication technologies;
Summary/Abstract: This article scrutinizes the theoretical paradigms which throughout the last fifty years have functioned as turning points in the study of the influence exerted by the mass media upon contemporary industrial society and its members.
Journal: Politička Misao
- Issue Year: XXVIII/1991
- Issue No: 01
- Page Range: 120-135
- Page Count: 16
- Language: Croatian
