Facebook, between socialization and personal image promotion
Facebook, between socialization and personal image promotion
Author(s): Nicoleta Ciacu, Mihaela Sandu, Tasențe TănaseSubject(s): Social Sciences
Published by: Editura Fundaţia Andrei Saguna
Keywords: facebook; brand; personal image; social media; survey; socialization
Summary/Abstract: The following study sets its target on the identification of motives that leads the internet users in Romania to use Facebook online social network, the frequency of their login, the manner young men interact within Facebook and its implications in the process of socialization and self-image promotion of the Internet users in Romania. At the same time, a different goal of this research is to identify the relationship between at least two uses of Facebook social network, which is for socialization and for promotion of social image of the individuals.
Journal: Revista de Comunicare si Marketing
- Issue Year: 2012
- Issue No: 5
- Page Range: 13-24
- Page Count: 12
- Language: English
- Content File-PDF